Green Mountain Coffee Steps Forward with $25,000 for Walk for Hunger

Despite Economic Instability, Sponsorship Support Remains Strong for Project Bread's Walk

Project Bread welcomes Green Mountain Coffee as a new Checkpoint Sponsor for the upcoming Walk for Hunger, which takes place on Sunday, May 3rd. Green Mountain Coffee allocates at least 5 percent of its pre-tax profit to socially and environmentally conscious causes, including hunger. In addition to its corporate pledge of $25,000, employees from Green Mountain Coffee will also volunteer at Checkpoint 2 at Cleveland Circle to stamp walking papers and hand out samples of coffee, including Fair Trade Certified™ organic coffees, while supplies last.

“In these difficult economic times, we need to stand with our neighbors more than ever,” said Michael Dupee, vice president of Corporate Social Responsibility for Green Mountain Coffee Roasters. “Project Bread’s Walk for Hunger has been engaging the Boston community for decades on hunger and food security, generating significant grassroots financial support for emergency food services throughout Massachusetts. We are proud to support Project Bread and the Walk for Hunger and help ensure that everyone has enough to eat.”

“Powerless people need powerful friends,” said Ellen Parker, executive director of Project Bread. “And in this economy Green Mountain Coffee is demonstrating that it’s a friend indeed to those who struggle to put food on the table. We are incredibly heartened by Green Mountain Coffee’s support and see their pledge as a marvelous example of corporate citizenship.”

Green Mountain Coffee joins Walk sponsors Blue Cross Blue Shield of Massachusetts, Arbella Insurance Group Charitable Foundation, Raytheon Company, State Street Corporation, Citizens Bank, Massachusetts, Welch’s, Partners HealthCare, and Bay State Milling Company, among others, all of which have dedicated funds to feed struggling Masschusetts families.

About Green Mountain Coffee Roasters, Inc. (GMCR)
As a leader in the specialty coffee industry, Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR) is recognized for its award-winning coffees, innovative brewing technology, and socially responsible business practices. GMCR’s operations are managed through two business units. The Specialty Coffee business unit produces coffee, tea and hot cocoa from its family of brands, including Tully’s Coffee®, Green Mountain Coffee® and Newman’s Own® Organics coffee. The Keurig business unit is a pioneer and leading manufacturer of gourmet single-cup brewing systems. K-Cup® portion packs for Keurig® Single-Cup Brewers are produced by a variety of licensed roasters, including Green Mountain Coffee and Tully’s Coffee. GMCR supports local and global communities by offsetting 100% of its direct greenhouse gas emissions, investing in Fair Trade Certified™ coffee, and donating at least five percent of its pre-tax profits to social and environmental projects. Visit www.GreenMountainCoffee.com and www.Keurig.com for more information.

About Project Bread
As the state’s leading antihunger organization, Project Bread is dedicated to alleviating, preventing, and ultimately ending hunger in Massachusetts. Through The Walk for Hunger, the oldest continual pledge walk in the country, Project Bread provides millions of dollars each year in privately donated funds to over 400 emergency food programs in 128 communities statewide. Over the years, 952,000 Walkers have trod 19,098,800 miles to raise over $70 million to help hungry people. In 2008, 40,000 Walkers, 50,000 individual donors, and 2,000 Volunteers participated in the 20-mile trek.
These participants raised $4 million to fund over 400 emergency programs in 128 communities across the state and served 43.4 million meals. Project Bread also advocates systemic solutions that prevent hunger in children and that provide food to families in natural, everyday settings. With the support of the Governor and State Legislature, the organization has invested millions in grants to community organizations that feed children where they live, learn, and play. For more information, visit www.projectbread.org.