Or at least, offer an alternative to that Gulden's stuff.
John Gallant of Hopkinton can't stomach the brown stuff and wants the Sox to give fans the choice of yellow mustard. Now, Gallant is a busy executive, but he's vowed to see this fight through to the end - and he's starting right at the top, in a letter to John Henry (disclosure: OK, Gallant's the president of my company, but he sure seems busy whenever I walk by his office - What? No, I really don't think he's only pretending to talk on the phone just to keep me from bothering him):
I hate the Gulden's brown mustard that is today the only choice for Sox hot dog and pretzel consumers and I know I'm not alone. I love a Fenway Frank, but because I don't love that fancy, yuppie mustard, my dog must be eaten naked, barren, devoid of condiment and the slight, but rewarding tang of yellow mustard. Or I must purchase my dog or pretzel outside the venerable park, running the risk that the item will cool before game time or be of lesser quality than the products offered by your fine organization.
Correspondence between the two follows: