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Can cupcakes get any more kick-butt than this?
By adamg on Sun, 03/08/2009 - 10:20am
Carolyn Grantham alerts us to the existence of deep-fried cupcakes, at Kick Ass Cupcakes:
... We ate it walking down the street, our faces smeared with chocolate syrup and cream. It's not something one can consume delicately or with any pretense of sophistication. It's also something best shared; a whole one may just finish off a healthy person of average size. ...
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Gah, did I really think this?
I must have woken up on the prude side of the bed this morning.
Look, I use the "seven words" like it's an art form. I just wonder if we really need businesses who feel the need to profane as a part of their branding. I'm sure, since it's Davis Square, that this makes them feel all edgy and hip even though they're just a pastry shop. But I just can't wait until a "Bitchin' Brownies" or "Fuckin' Great Flapjacks Breakfast Shoppe" opens up...sigh.
Sometimes I wonder if "Idiocracy" isn't more prophet than parody.
Just a typo
"Kickass" as one word means the cupcakes are great.
As two words, it means the cupcakes are bran muffins.
No, no, I get it
Yeah, I know the store is called "Kickass Cupcakes". It doesn't really change my point. It'd be the same as "Bitchin' Brownies" (btw, if Kickass Cupcakes starts selling a "Bitchin' Brownie" and they haven't already, I want royalties). You're not really saying that the brownies are made from ground-up female dogs...it means they taste great. My point remains...there are plenty of ways to say your cupcakes are great, without resorting to the slang "kickass" which is founded on being crude. Raise the bar, that's all I'm saying.
Understood
I think they're just being hip, contemporary, and slightly irreverent.
I want to open a cafe called "Your Mom's." (Trademark claimed.)
My first radio spot, two guys on phones, 1950s:
JOHN: Sorry about that, Bob. Say, let's put this behind us and meet up for lunch and drinks.
BOB: No, I just ate at Your Mom's. It was great.
JOHN: Well then, I'll have to try Your Mom's. I've heard everyone else has.
ANNOUNCER: What could be more wholesome than Your Mom's?
Yer mom
I'm going to name my band "yer mom."
Who's this song by?
Yer mom.
Who's opening for you guys tonight?
Yer mom.
Fine by me
Sounds like a good plan. I'd call it "Your Mom's Gustatory Stop"...and while Your Mom's "G" Stop (for short) might seem like a touchy subject, it's wordplay is still entirely implicit. Sly, implied wordplay just seems more...couth.
Yum
Oh, see, I would totally go to a place called the Fuckin' Great Flapjacks Breakfast Shoppe. As for Bitchin' Brownies ... I'd have to pass on that one. ;-)
That said, I don't think you should name a place 'Kickass' Anything unless your product actually kicks ass. Last time I went to KA Cupcakes, I just wasn't impressed. But I might have to try 'em again if I can get one deep-fried. That sounds awesome.
I was just there!
The wife and I went down to KickAss this weekend as well. I was wondering who the fat tubs of guts were who would order the deep fried cupcake of death. NO TRANS FAT! GO GREEN! BUY A PRIUS!!!!
Gotta love high rent attitutdes in low rent areas!